Snagajob, the Virginia company behind a popular job-search website for hourly workers, has agreed to buy PeopleMatter, a Charleston company whose software helps employers hire, train and schedule workers.
Snagajob announced the deal today and said it expects the acquisition to close later this month. Neither company disclosed the price; both are privately held, the Richmond Times-Dispatch reported.
“This is an important new chapter for the company,” Snagajob CEO Peter Harrison told the Times-Dispatch.
Snagajob is based in Henrico County, Va. Its strength has been helping employers find workers, and its products “really ended with the hire,” Harrison told the newspaper. PeopleMatter’s software also covers training and scheduling. “This is the first time we will have a sort of end-to-end product,” he said.
Founded in 2009, PeopleMatter has about 47,000 business customers and 120 employees at its Charleston office and a satellite office in Atlanta, the Times-Dispatch reported. Its website lists its address as 466 King St. George Mackie is its president and chief executive, and Phil Fauver is chairman.
Snagajob plans to keep PeopleMatter’s offices and staff, Harrison said. But Mackie will step down after the acquisition, Jeanne Achille, whose public relations firm handled media requests for the announcement, told the Charleston Regional Business Journal. PeopleMatter will keep its brand name for products sold to employers.
“Snagajob has a huge amount of brand equity, particularly with job seekers,” Harrison said. “PeopleMatter has great brand equity with employers. We want to capitalize on both of those.”
He also said PeopleMatter brings stronger ties to larger customers, such as franchisers, than the small and midsize employers Snagajob has mostly served.
Snagajob.com has about 70 million members, and the company provides hiring software to about 200,000 employers, according to the newspaper. It has about 250 employees at its office in Henrico’s Innsbrook Corporate Center and about 75 in Arlington, Va.
The deal comes four months after Snagajob received a $100 million investment from three firms led by New York-based Rho Acceleration. Harrison said the company had planned to hire 150 people this year and may hire a little less now that PeopleMatter’s 120 are joining.


